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  • Syllabus of the MMIC courses

    In this section, you will find the course descriptions. 

    Here are the general principles of the program:

    There are FOUR TEACHING UNITS, each Teaching Unit has 2 MODULES, each module has 2 COURSES (except for a few modules that have only one course). 

    You will find the description of each course in the chart. 

    You need to take both courses from the module to get the 5 ECTS, you cannot get credits if you take only one of the courses of the module, so make your choice at the level of the module if you need to bring back credits to your Home University. 

    Everything will be explained again during the Welcome meeting in September/ January, and you can change your mind about the choice of courses until early October/ early February. 

    • Semester 1
      16.9.2024 - 18.12.2024

      Study programme MARKETING AND MANAGEMENT IN AN INTERNATIONAL CONTEXTE (MMIC)
      Teaching Unit Module Title of courses Teachers Nb. of teaching hours ECTS plan
      TU1 SME specific issues  Entrepreneurship  Entrepreneurship   F. Herserant, E.Cerruti,   18 5,0

      		   Negotiation  E. Ruiz 18
         Environment 1  Territories, networks & economic globalisation  L.Collaud 18 5,0
           Quantitative tools for marketing  E. Cerutti 18
                 
      TU2 Strategy & Management  Finance I  Financial management :   financial statements  E. Cerutti 36 5,0

      		   Budgeting & controlling
                 
      TU3 International environment  Management  Intercultural management  Xiao-Jian WU 18 5,0

      		   Intercultural work-shop  S. Bony 18
                 
         French for foreign students  Français 1 or
       Français 2      		  A. Sabatier 24 5,0
                 
      TU4 International Business  Operations management  International logistics  O. Yakdhane 24 5,0

      		   International Risk Management  P.-J. Baillot 12
         Marketing  Marketing : International  purchase  F. Herserant-Niant 18 5,0
          Marketing : International marketing essentials & sales  S. Bony 18


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      Syllabus Semester 1 September 2024- December 2024 Folder

    • Semester 2
      January to May 2025

      Study programme MARKETING AND MANAGEMENT IN AN INTERNATIONAL CONTEXT (MMIC)
      Teaching Unit Module Title of courses Teachers Nb. of teaching hours ECTS plan
      TU1 SME, specific issues  Environment II  European Union - Innovation, CAP, Energy strategy  Rünno Lümiste 12 5,0

      		  European Union - European institutions  Pierre-Jean Baillot 24
         Human resources  International HRM  Jaap Sanders  20 5,0
               
      TU2 Strategy & Management  Finance II  M&A and evaluation of enterprises (course & cases)  Alexandre Odin 12 5,0

      		   Corporate Finance  Giovanni Capelli 24
         Strategy  International Strategies  - Theory & Case studies  Rünno Lümiste 12 5,0
           International Corporate Strategies  Pavel Prokushenkov 24
                 
      TU3 International Environment  Economics  International economics - France and economic globalization  Laurence Collaud 12 5,0

      		   Corporate governance  Mike Wahl 24
         French for foreign students  Français I or
       Français 2      		  Anne Sabatier 24 5,0
                 
      TU4 International Business  Marketing II  International Marketing  F. Herserant-Niant 36 5,0

      		 Legal aspects of business  International business law  Paul Scott-Griffiths 36 5,0

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      Syllabus Semester 2 January May 2025 Folder